Page 3 - SAMRC News August 2015
P. 3



SaMRC





OUR NEW CORPORATE IDENTITY




We have optimised and modernised our corporate identity to improve our communication
and marketing ability.






Icon Colours
Human Figure: The fgure is a personifcation of the ultimate goal of the SAMRC – to improve Blue: The SAMRC blue represents health, intelligence and
life. The human fgure leaps in celebration of health and vitality. stability. It is also considered benefcial to the mind and body.

South African Flag: The fgure stands tall in a “Y” position, resenbling the South African fag. Silver: The use of silver in the logo represents the level of
Although the MRC has an impact on the health of all people. The primary mandate is to improve the sophistication of the SAMRC. It is clean, modern and intuitive.
health of it’s own nation.
DNA Helix: A DNA strand emanates from the body of the human fgure, forming a leg that
advances the fgure forwards. The DNA strand represents the tools we use to achieve our goal –
advanced medical research.
Human fgure Icon Colours
Human Figure: The fgure is a personifcation of the ultimate goal of the SAMRC – to improve Blue: The SAMRC blue represents health, intelligence and
life. The human fgure leaps in celebration of health and vitality.
The fgure represents the ultimate goal of the SAMRC – to improve life. The human fgure leaps stability. It is also considered benefcial to the mind and body.

South African Flag: The fgure stands tall in a “Y” position, resenbling the South African fag.
sophistication of the SAMRC. It is clean, modern and intuitive.
Although the MRC has an impact on the health of all people. The primary mandate is to improve the Silver: The use of silver in the logo represents the level of
in celebration of health and vitality. health of it’s own nation.
DNA Helix: A DNA strand emanates from the body of the human fgure, forming a leg that
advances the fgure forwards. The DNA strand represents the tools we use to achieve our goal –
advanced medical research.
South African fag Icon Colours
Human Figure: The fgure is a personifcation of the ultimate goal of the SAMRC – to improve Blue: The SAMRC blue represents health, intelligence and
The fgure stands tall in a ‘Y’ position, resembling the South African fag. life. The human fgure leaps in celebration of health and vitality. stability. It is also considered benefcial to the mind and body.

South African Flag: The fgure stands tall in a “Y” position, resenbling the South African fag. Silver: The use of silver in the logo represents the level of 9
Although the MRC has an impact on the health of all people. The primary mandate is to improve the sophistication of the SAMRC. It is clean, modern and intuitive.
health of it’s own nation.
DNA helix DNA Helix: A DNA strand emanates from the body of the human fgure, forming a leg that
advances the fgure forwards. The DNA strand represents the tools we use to achieve our goal –
advanced medical research.
A DNA strand emanates from the body of the human fgure, forming a leg that advances the
fgure forwards. The DNA strand represents the tools we use to achieve our goal – advanced
9
medical research.
Slogan: Advancing life Colours
In everything we do, we ultimately improve life through Blue: The SAMRC blue represents health, 9
research. Our promise is that we will advance and better intelligence and stability. Blue is considered to
the lives of the people we serve through our diligent and inspire the mind and body.
unwavering mandate, in order to gain as much knowledge Silver: The use of silver in the logo represents a level of
across as many felds as possible in order to beneft us all. sophistication
We offer a practical step forward in advancing life for all.


Our NEW values:

PIONEERING: COLLABORATING: EXCELLENCE:
We push the boundaries between the We celebrate the capacity of collective Distinction is in everything we do.
known and the unknown to further minds toward a common goal.
our knowledge of human existence.


Our brand promise
We improve peoples’ health through excellence in research We are breathing new life into the scientifc research feld
and collaboration. Our team of world-class experts by widening our research horizons and presenting ourselves
Prof Mike Sathekge collaborate their efforts to attain excellence in everything as the organisation we have always been. One that helps
- Chairperson of the Board
that they do, for the beneft of the people we serve. people.





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